UK Digital penetration over 80%


Household take-up of digital television reached 80.5% (20.4m homes) in the first quarter of 2007 according to the latest figures released by Ofcom, 77.2% up on the last quarter.
Freeview over the digital terrestrial platform is viewed on the primary television set in 8.4 million homes with another 885 thousand viewers accessing Freeview from the digital satellite platform bringing the total number of viewers of Freeview to 9.3 million.
Subscribers to BSkyB reached 8 million during the quarter however the satellite platform is still the most popular in the UK with 8.9 million viewers in total when Freeview digital satellite platform viewers are taken in to account.
Source: Ofcom Q1 2007
Item added: 21st June 2007