Strongest DTT Freeview growth since launch

The New Zealand Freeview platform has seen its highest growth since its launch in 2007 according to a recent press release.
During the last quarter of 2009 DTT platform viewer numbers grew by an additional 42,354 reaching a total of 156,408. Free to air satellite viewer numbers were 189,708 (up by 11,791 on Q4 09) and when taken together with DTT viewer numbers accounted for 21.6% of TV households.
The Minister of Broadcasting Dr. Coleman said that a final decision on the analogue switch of date for New Zealand will be taken when digital television up-take reaches 75% of households, or in 2012, whichever occurs first.
Source: Freeview NZ website
Item added: 15th February 2010