Pay TV gets new lobbyist
The former premier of the Australian state of Victoria, Steve Bracks, has been appointed chief lobbyist for the country’s pay-TV industry according to local reports.
Bracks replaces Nick Greiner as chairman of the Australian Subscription Television and Radio Association (ASTRA).
One of his main objectives, to enhance the need for Pay TV, will be to convince the government to reduce or remove the “anti siphoning list” of sporting events, which must be shown on Free To Air TV to the detriment of the Pay TV platform.
Source: ABU Weekly News Digest
Item added: 20th October 2008