hits 2mill. Sales
Freesat has sold its 2 millionth unit in the UK, far exceeding original sales projections made when the company launched three years ago and taking gross retail sales to nearly £1 billion since launch in 2008.
According to Freesat customer research, a record 47% of its customers have come from Sky households so far in 2011. Freesat also remains the fastest growing TV platform in the UK, adding 88,000 new homes in Q2 2011, more than doubling Sky’s net additions of 40,000 in the same period.
Freesat uses both DVB-S and DVB-S2 standards and its free-to-view, no-subscription offering includes many SD channels as well as five HD channels
To start using the service customers only need to buy a Set Top Box and can re-use existing satellite dish installations, if they already have them, making the switch from pay to view to free to view very easy.
Main source: advanced-television.com
Item added: 13th September 2011