Coulommiers first to switch to digital
CSA has announced that Coulommiers will be the first city in France to begin the analogue switch off. The trial will begin in Autumn 2008, after the launch of DTT services in the region and will end with the analogue switch-off in Spring 2009.
Coulommiers was selected on the basis of its socio-economic profile of households, with its mixture of individual and collective housing units, and the involvement of local associations.
The trial will be used to better understand viewer reaction to the digital switchover, while measuring the efficiency of various information and communication tools, and evaluating the ability of different providers to coordinate their services.
Coulommiers has a population of 10,000 inhabitants and is located near Paris.
Source: CSA website
Item added: 2nd June 2008