ASO completed by 24th October 2012


The Minister for Communications, Energy & Natural Resources, Pat Rabbitte, has announced that the official date for the completion of the switch to Digital Terrestrial television will be Wednesday the 24th October 2012.
SAORVIEW, Ireland’s new national digital TV network, will operate in parallel with the analogue network until then.
According to the minister 250,000 households across Ireland still watch terrestrial analogue television.
The Minister was joined at the launch by Ireland’s iconic broadcaster, Gay Byrne who will feature in the Department’s innovative advertising campaign for the Digital Switchover which was launched on Irish TV screens on the evening of the 14th October.
Byrne said that Gay is synonymous with the development of Irish TV over the years and is arguably the most recognisable face and voice in the country. It is important that people feel reassured that the transition to digital TV is not a complicated one and represents the next advancement in the evolution of TV in Ireland and throughout the world and Gay’s involvement will help bring people along with us”.
Source: digitaltvnews.net
Item added: 17th October 2011