Irelands switchover must be promoted

Boxer DTT, winners of the contract to provide DTT in Ireland, are reported to have told the Broadcasting Commission of Ireland that a ‘digital champion’ is needed if the switch from analogue to digital television is to go smoothly. Boxer DTT chairwoman Lucy Gaffney said there was still a lack of public awareness of the changeover and that the government should appoint an independent body to oversee the change in a similar manner to Digital UK.
Source: Advanced Television.com
Item added: 23rd September 2008