Freesat doubles numbers
The UK free-to-air satellite platform Freesat doubled sales in the last quarter of 2008, securing 200,000 homes since in the eight months since its launch.
Freesat was launched to provide an alternative source of the UK digital channels, already made available on the terrestrial platform, for those in regions yet to be converted to DTT and for those who will not be covered by the service in future.
Freesat’s consumer panel has given HD as one of the main reasons for the purchase of Freesat equipment.
61% specified HD as their primary reason for purchasing.
Although subscription free, Freesat has just two HD channels, BBC HD and the part-time ITV HD, compared to the more than 30 on offer from Sky.
Source: Broadband TV News
Item added: 12th January 2009